Facebook Fan Page Analytics: What you don’t know

Facebook has provided analytics for all page owners. However, you might find that a lot of their analysis is not necessarily all that informative.  Yes, it will give you an overview of your activity.  Overall how much activity was on your page? How is your engagement from last week to this … [Read more...]

Top 7 Ways to Use Cyber Monday to Grow your Social Media & Make the Sale

What could be bigger than Black Friday?  Cyber Monday.  This has been the Internet's alternative to the biggest shopping day of the year.  However, the popularity and reach of social media has the potential to really make Cyber Monday a huge selling phenomenon. From a business perspective this is … [Read more...]

Shop till you Tweet!…Black Friday on social media

Black Friday is notoriously the biggest shopping day of the year and social media will not be excluded as a participant. But how is social media promoting it? Black Friday ads, Black Friday sales, Black Friday shopping! Are you shopping your tweets? Tweeting your shopping? All you have to do is … [Read more...]

Protected Tweets are bad for business

I recently went to re-tweet someone's post and received a warning: Warning: This tweet is from a protected user I was taken aback!  This is someone who is in the public eye. Why on earth would they protect their tweets? If you are wondering what a protected tweet is, it is essentially a private … [Read more...]

Facebook gets in bed with Microsoft

'The new Facebook email shot out of the gates on Monday as the announcement went live.  I have written extensively about the features and functionality of the new Facebook "Not-Mail" messaging system. Since the news broke, people immediately started asking if the new Facebook mail is going to … [Read more...]

Facebook Not-Mail: Part 5 The opposite of preferred is Spam?

There is one glaring issue with the new Facebook email - spam.  There is no spam folder, only an "other" folder. Though we might tend to think this is the same thing, it isn't. The "other" folder is really meant to filter emails that do not belong in your preferred email box, like bills, … [Read more...]

Facebook Not-Mail: Part 2 How the email works

One of the biggest reasons Facebook decided to launch an email system (aka Not-Mail) is that more than 4 billion emails are sent through Facebook every day. Mark Zuckerberg feels that they traditional system of email is anachronistic. On this issue he might be right.  People are increasingly use … [Read more...]

Facebook Not-Mail: Part 1 the complete overhaul!

On Monday Facebook announced their new email solution, also being called "Not-Mail". This is not a traditional email where write an email and send it, with some spam filtering and maybe some folders for organizing.  As Mark Zuckerberg has said, "this is not email."  The modern messaging concept is … [Read more...]

Want Exposure? Advertise your Facebook Group!

Facebook groups have significantly increased their functionality, and one of the best new features is the ability to grow your networks.  You can have people who are not in your friend network be a part of your group.  The best way to do this is to advertise your group. Facebook allows you to … [Read more...]